'New Moon' Official Movie Trailer

 The official movie trailer 'New Moon' is a clear reflection of the fantasy/romance genre. From the novelist Stephenie Meyer, which is made clear by the graphic caption on the official movie trailer, as is the date of release '20th November 2009', 'The next chapter' in reference to the book and 'begins' which adds suspence as there is delay before the word is shown, this deferment is filled with action clips from the film. This film shows need for promotion, but not to the extent whereby the whole plot is revealed, mainly for the benefit of those who have read the books and are fans of the 'Twilight Saga'. The narrative relies on conversation taken directly from the film; but not enough is revealed to give away the storyline, but rather just enough to entice the audience into coming to see 'New Moon'. This involves the audience as they feel apart of the action, and not just spectators. The actors names are not revealed, as the film is more famous for its books, and storylines rather than the famous faces. Also the new, up-and-coming actors are not as well-known as the likes of e.g. DiCaprio.

The production company logo of Summit Entertainment has been specially edited for 'New Moon.' The orginal logo is an outline of a cliff, set on a black background. The 'New Moon' edit has incorporated a lighter blue colour scheme, with a swirling misty fog over the image, which links to the following clip in the trailer of a cliff, which has a high significance in the movie. (Right, above)

Each transition between shots follows the same sequence of a fade out to black followed by a fade in to the next shot. This seperates the scenes, which allows them to switch between different parts of the movie in order to give a brief outline of the story through the trailer. There is a cross fade between the production company logo and a long shot of the cliff, which highlights again its significance. During the shots that show the danger elements in the film there is very quick cuts between shots, which enforces the audience's idea of the dangerous nature of the characters. There are several shots of a fight scene in the trailer, with the action slowed down. This is to give the audience a clear view at the action which makes it seem more intense. 

The music used on the trailer is a haunting mixture of vocals and an almost metallic screeching sound effect. As the trailer develops into the action shots towards the end, the tempo increases which enforces the audience's suspense. The music also adapts around the dialogue, meaning the spoken narrative is given a higher significance.

Each principal character in the film is introduced in close-up, which is a clear indicator of the main actors in the film to the audience. This also allows for the audience to see clearly the play of emotion on each character's face, which is an important theme in the movie.